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CULTURAL STYLE INDICATOR



Take the next step to building cultural awareness and intelligence

ABOUT CULTURAL STYLE INDICATOR

Sino Associates’ Cultural Style Indicator (CSI) is a cultural preference assessment tool that provides an accurate measurement of how you prefer to socialize, make decisions, and think about and express your thoughts about your world. It provides a foundation for building self and cultural awareness.

SAMPLE SOLUTIONS

  • Online survey for CSI
  • Electronic and printed version report with graphics and detailed explanations
  • Debrief by senior coaches to interpret results
  • Intercultural Development Plan to make use of the results
CULTURAL STYLE INDICATOR BENEFITS

Using the Cultural Style Indicator provides a common language for team members to identify and leverage cultural differences and similarities. Creating a simple map teams can see clearly where to focus on closing style gaps in how they socialize and build trust, make decisions and interact with authority, and how they present information and expect to be influenced by colleagues.

WHAT ARE WE MEASURING

The Cultural Style Indicator looks at three broad cultural preferences that are each illustrated further with two sets of cultural dimensions.

   SOCIAL

Individualism and Collectivism

The Individualism and Collectivism dimension reflects our preferences toward how we see our identity in society. Which includes attitudes
towards:

  • Recognition  
  • Achievement  
  • Social Harmony  
Task Focus and Relationship Focus

The Task Focus and Relationship Focus dimension reflects our preferences toward how we build and establish credibility with new groups. Which includes attitudes
towards:

  • Goal Centeredness
  • Networking and connectedness
  • Method of collaboration
   DECISION MAKING

Flat and Hierarchical

The Flat and Hierarchical dimension reflects our preferences toward how we see the importance of authority or position. Which includes attitudes
towards:

  • The value of seniority  
  • Adapting behavior to reflect status  
  • Challenging authority  
Flexible and Structured

The Flexible and Structured dimension reflects our preferences towards how we manage uncertain or unknown elements in our environment. Which includes attitudes
towards:

  • Planning and scheduling
  • Change and adaptability
  • Managing risk
   THINKING AND COMMUNICATING

Fact and Complexity

The Fact and Complexity dimension reflects our preferences toward how we collect and evaluate information and ideas. Which includes attitudes
towards:

  • Background and theoretical information  
  • Emphasis of data quantity  
  • Persuasive information  
Direct and Contextual

The Direct and Contextual dimension reflects our preferences toward how we communicate requests, feedback and disagreement. Which includes attitudes
towards:

  • Emotional expressivity
  • Quantity of shared information
  • Shared responsibility of understanding
REQUEST A DEMO

Get in touch today to find out how Sino Associates can help your business.


If you’re a current customer looking for support, please contact surveys@sino-associates.com

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